Workshop-Proceedings der Tagung Mensch & Computer 2009 Huber, Michael J.; Leimeister, Jan Marco; Krcmar, Helmut
In the field of Open Innovation, virtual communities set up by
companies in order to integrate customers into their innovation process are a new
and promising instrument. As there is actually a lack of systematic approaches for
designing these communities, in this paper, we propose a pattern based two-step
model, which ...